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THE LEGENDARY TOUR

How an unknown belgian musician made it to the most famous venues in the world.

Client

Chance / PIAS

The bigger the venue is, the more respect the musician gets. But to be allowed to perform in such big venues is really hard for today’s musicians. Especially when you are CHANCE, an emerging Belgian artist. So we broke the rules and took a shortcut.

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CANNES LIONS: SILVER

Entertainment Lions for Music

CLIO AWARDS: GOLD

Music: Integrated Campaign

THE ONE SHOW: 2x MERIT

Branded Entertainment, Integrated

THE WEBBY AWARDS: HONOREE

Advertising, Media & PR

EUROBEST: 3x SHORTLIST

Brand Experience, Entertainment, Integrated

CREATIVE BELGIUM AWARDS:

GOLD + 2x SILVER + 3x BRONZE

PR, Design, Outdoor, Direct, Film, Integrated

BOA: 3x SILVER + BRONZE

Small Budget, Product Launch, Creative Jury

CREDITS

Creative Directors Joost Berends, Jens Mortier, Philippe De Ceuster
Creatives Geoffrey Masse, Nicolas Mouquet
PR Manager Anne-Cécile Collignon
Producers Tuyen Pham, Amandine Clio
Social Media Manager Jonas Van Bael
DOP Maxime Desmet

Editors Adrien Derez, Preben Verledens, Jelle Stroo
Sound Raygun

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